Awards

These are little gems that not too many people know about. There are two ways to utilize awards 1) receiving them and 2) giving them out.

Receiving them:

Awards can add a little light to your site in the minds of new-to-internet viewers.
will get your link on the site of the award-giver. They will set a page aside to list all of the recipients of their prestigious award.
Best to create a page specifically for displaying your prized awards with a link from your main page stating, "Come see our awards!" This way your site doesn't get overwhelmed with graphics and those visitors that wish to see them can.
Apply for awards: Old Site with List, Webby Awards, and Self Promotion

Giving them out:

...will get your strategically designed award [with your web address on it] on the site of those seeking to add awards to their site.
...will bring visitors to your site to fill out the form needed to obtain the award.